eBay Partner Network Review

There are two principal factors in every affiliate marketing program – merchants and publishers.

The merchants produce the offers, while publishers promote the offers to their target audience.

The publisher is an umbrella term that includes internet marketers, bloggers, vloggers, YouTubers, and affiliate marketers.

As a publisher, your first port of call is to grow your online base. This could be traffic to your blog, email subscribers, or social media followers before sourcing for the ideal affiliate marketing program for your audience.

How much should your audience be before your publishing platform qualifies for an affiliate program?

Well, the answer to this question falls into a grey area because different affiliate programs have different traffic requirements.

Some require at least 100,000 unique monthly visitors to your blog or site while others require just 1,000 monthly visitors, and yet some programs do not have any such requirements.

You have to go through each affiliate program’s requirements to be sure.

Back to our discussion, after building up your traffic then come the need to monetize your traffic. In simple English, it means making money out of the traffic on your blog or site.

As part of my mission to deliver publishers with high-quality reviews, I’m bringing you a comprehensive review of one of the foremost affiliate programs – eBay Partner Network (EPN).

About eBay

eBay is an online auction site that requires little or no introduction to our generation. It is one of those online ventures that have managed to evolve with time.

Founded in 1995, the eBay Inc-owned company provides a platform that brings sellers and buyers together. The e-commerce marketplace is well known for its auction-style brand of selling and buying.

Apart from its auction sales, eBay also sells millions of its products at set prices.

In order to partner with publishers in promoting its products, the eBay Partner Network was launched.

Overview of eBay Partner Network

The eBay Partner Network is eBay’s affiliate program launched in 2008 to promote products in its store.

Publishers are allowed to sign up for the program and promote on different platforms. These platforms include but not limited to websites, blogs, email lists, and social media networks. Some of these social media networks to promote EPN are Facebook, Twitter, Reddit, Pinterest, Instagram, and YouTube.

The eBay Partner Network is a program that offers ease of joining for new publishers. No traffic requirements for your site and it is quite simple to get started earning with this affiliate program.

Publishers get paid their earned commissions once monthly, and there is no limit to the number of products to promote through your platform.

EPN is a great choice because of the many benefits to publishers. Let’s explore some benefits that resonate with me, as I’m sure they will for you.

Amazing Benefits of eBay Partner Network

1 – No Major Traffic Requirements

If you have been in the affiliate business long enough, you would appreciate this benefit. Or maybe you are new to the game and have not been able to build significant traffic to your site! Then you can totally embrace this affiliate program with both hands.

Building site traffic up to 10,000 unique monthly visitors can be such a huge task, especially if you are just starting out in the publishing world. It could take anything from a couple of months to some years depending on how hard you work at driving traffic to your site.

There’s so much that needs to be done to attract such traffic to your site. But that would be a story for another post, watch out for it!

So you can understand when I say that the easing of traffic requirements is a great benefit to new affiliate marketers, including those who have long been in the game, but without significant traffic to show for it.

2 – Wide Range of Products to Promote

In my opinion, only Amazon comes close to the range of products available on eBay. That means publishers on the eBay Partner Network have a very wide range of products to choose from.

Talk about an affiliate program that covers all niches, and you may be right.

This means that you can still blog about your favorite topics or industry and still find products to interest your audience.

3 – Affiliate Program Run by a Reputable Brand

Featured prominently on my affiliate program checklist is the reputation of the company.

I need to be sure that I am dealing with a trusted brand, and not just a company that gives excuses when it’s time for a payout.

Worse still, let it be a company that offers fake or inferior products for promotion.

Imagine what that will do to the relationship you have with your audience – a relationship you’ve spent years building up, only to be shattered by an unscrupulous affiliate company.

In whatever dealings I have with EPN, I rest assured that the company will deliver on its promises.

The Better Business Bureau (BBB) assigns a rating of A+ to eBay, which the e-commerce has held for quite some time – an indication that a long term partnership would be beneficial to all stakeholders, including publishers.

4 – Great Income Earner

The bottom line for every business is the take-home pay at the day’s end.

If you still do business with this traditional notion, then the eBay Partner Network might just be a good fit for you.

Publishers earn commissions ranging from 50% to 70% of what eBay makes per sale, which is dependent on the particular product category your sale falls under.

The important thing is that you get to earn either the same or higher revenue than eBay for each sale. In my own opinion, that’s a generous offer that isn’t so common in this industry.

You can also earn bonuses on sales coming from new or reactivated buyers. A reactivated buyer is one who has not made any purchase on the store within the last 12 months. This bonus entitles you to earn 100% of your base earnings on the qualifying transactions.

To illustrate further, let’s assume a buyer makes a purchase for a home appliance on eBay for $250. And eBay earns a revenue of $25 (10% of $250) while having a commission rate of 60% for the publisher.

So you end up with a total of $15 (60% commission on $25).

Assuming the purchase was made by a new or reactivated shopper, the bonus earned amounts to:

$15 + $15 = $30.

5 – Low Payment Threshold on EPN

The payment threshold isn’t exactly fixed to a particular amount, but more like a figure.

Publishers who earn up to 10 units of their resident country’s currency qualify for payouts.

If you live in America, your payout threshold on the eBay Partner Network would be $10. If you reside in Britain, then that would be €10, Europe would be €10 and Japan would be ¥10.

Compared to the Amazon Affiliate Program which has a $100 payout threshold, the eBay Partner Network is more attractive.

6 – Easy Sign up Process

Aside from having a relaxed traffic requirement for new publishers, the sign-up process is quite easy and straightforward.

It could be completed in simple steps without the need for handholding from the support team.

There are many more benefits to EPN but thought to share the most obvious of them all. You will discover more benefits after joining the affiliate program.

Let’s take a peek at some of those features that make EPN what it is.

Basic Features of the eBay Partner Network

Program that is owned and operated by one of the most reputable firms in the world! eBay has enjoyed an A+ rating by the Better Business Bureau (BBB) for a long time
Publishers can choose from the millions of products to promote on the eBay Partner Network. A wide range of products that covers virtually every niche you can think of!
No Traffic Requirements for new publishers joining EPN. A great place for new bloggers and internet marketers to cut their teeth in affiliate marketing
Promote EPN products through different platforms that include blogs, email lists, and social media networks
Very attractive commission rate which ranges from 50% to 70% of what eBay earns off each sale, plus a 100% bonus for sales from new or reactivated buyers.
Very low payout threshold of 10 units of your resident country’s currency. For Instance, the payout threshold for a publisher residing in the USA is $10, while for those in Japan it is ¥10.

eBay Partner Network’s Commission Structure and Payment

The eBay Partner Network is free to join for publishers. The sign-up process is pretty easy, and as earlier mentioned, no minimum traffic is required to join.

Publishers earn a commission on sales ranging from 50% to 70% of eBay’s revenue from that sale.

There is also a 100% bonus to publishers who generate sales from new or reactivated buyers.

The minimum threshold to receive a payout on the eBay Partner Network is 10 units of your country of residence while publishers on EPN receive their payouts through PayPal or direct deposit.

Getting started on the eBay Partner Network

To get started as a publisher on the eBay Partner Network, you need to be eligible to sign a legally binding contract. This implies that you must have attained the age of 18 years and above.

You are also required to have an account with eBay that is in good standing.

You reside in a country that supports payment through PayPal or direct deposit.

For your online platform, your site should not contain anything that is adult, illegal or restricted content.

It is assumed that you already have an account on eBay but if you don’t, get right to it first.

While setting up your eBay account, you could choose either personal or business accounts.

Then click on the “Sign up now” button and provide the required details.

You need to accept the eBay Partner Network Agreement before you get admitted into EPN.

Congratulations!

So now login to your eBay Partner Network account, click on “Account” and provide all needed details as accurately as possible. You will be required to fill in your address payment (either for PayPal or direct deposit), tax details, and other vital details.

So you’re all set up and ready to start earning on the eBay Partner Network.

Pros and Cons of eBay Partner Network

Let’s take a few seconds to highlight the advantages and disadvantages of the eBay Partner Network.

Pros

Publishers have access to the millions of products covering virtually all product niches
eBay is a very reputable and reliable company to deal with
Publishers can earn double income on the eBay Partner Network through bonuses

Cons

Limited payment options for publishers to receive their payouts – PayPal and direct deposit!
The eBay Partner Network is restricted to only affiliate marketers residing in countries where PayPal is supported.
See More Details on PayPal here

Conclusion

Building your site is the first solution to monetizing your traffic. This requires time, effort, and dedication in creating engaging and quality content.

One of the best ways to earn income from your site’s traffic is affiliate programs, and there are lots of them out there.

This review centered on an affiliate program that is owned by one of the largest e-commerce companies. The eBay Partner Network is an affiliate program designed by eBay Inc to drive the promotion of its products.

In exchange, publishers earn commissions for every sale they generate.

The eBay Partner Network pays publishers from 50% to 70% commissions depending on the product categories.

Joining EPN is free, and the sign-up process is quite straightforward. There are no major traffic requirements that publishers need to meet before they are admitted into the eBay Partner Network.

The payout threshold for the publishers is 10 units of your residing country’s currency.

The eBay Partner Network could also be an alternative income source for publishers on Google AdSense or other affiliate programs.

You can get started right now with EPN by visiting the eBay official website to sign up.

Do you need a business website? I strongly recommend Wealthy Affiliate, being a flexible and easy-to-use platform for building a WordPress website. Visit the WA platform and take the necessary action.