Coursera Affiliate Program Review

Coursera is an online e-learning platform designed to sell online courses, mostly for students, professionals and every other person that desires knowledge. It was founded in 2012 by Daphne koller and Andrew, with both of them being professors in Computer Science at Stanford University, United States of America.

Their aim was to share their wealth of knowledge and skills with the world. Both Professors Daphne and Andrew put their courses online for anyone to take and by so doing, they taught more people online in a few months than they had ever taught in the classroom.

Subsequently, the idea of a Coursera platform was conceived; a platform where anyone can come around and learn from the top university and education providers in the world.

As of today, Coursera offers more than one thousand (1000+) courses online, and it collaborates with more than one hundred and ninety (190+) leading universities and companies. Coursera is available in various languages worldwide.

Currently, there are more than forty five million people learning different courses and certification on the Coursera platform. In this review, we would be discussing everything that has to do with the Coursera affiliate program like:

  • The Coursera affiliate program
  • How does it work?
  • How much can you generate as an affiliate?
  • What Are The Benefits Of The Coursera Affiliate Program
  • How to participate in the affiliate program
  • Is Coursera a scam?
  • Marketing my affiliate link
  • Conclusion

The Coursera Affiliate Program

The Coursera affiliate platform is a program designed by Coursera for the purpose of paying individuals commissions whenever they refer someone to purchase one of the Coursera online courses.

If you are an affiliate marketer with a profound interest in the education sector,  then I would advise you to join the Coursera affiliate marketing program and change lives by sharing the decent and affordable platform which provides one of the world’s best online learning experiences for users.

How Does it Work?

You might want to ask, how does the Coursera affiliate marketing program work? Well, it is quite simple; anytime you refer someone and the person makes a purchase of Coursera courses through your affiliate link, you’ll automatically earn a commission on that purchase which could be up to 45% of the amount used in purchasing the course.

How Much Can You Earn as an Affiliate?

The amount of money you can generate through the Coursera affiliate program depends on the number of your referrals that actually purchased the Coursera courses and the amount they paid. Usually, Coursera pays between 20% – 45% for every course bought using your affiliate link.

What Are The Benefits Of The Coursera Affiliate Program?

  • You will have access to the 1000+ courses offered on the platform
  • The Coursera affiliate program mostly makes use of banners and text links to redirect to the landing and payment page; these banners and text links are unequivocally neat and easy to navigate
  • You would also receive dedicated 24/7 support from the Coursera customer care unit, and in addition, you would be receiving the monthly affiliate program newsletter, which also helps in keeping you abreast of the happenings going on inside the company, new offers, promotions and discounts etc.
  • Earn commissions between 20%-45% on purchases made through your affiliate link within 30 days
  • Very easy to keep track of your earnings! Go to your dashboard on the affiliate site. Just click on the Earnings tab and all of your earnings would be displayed.
  • Coursera has a tool that helps track clicks that a customer makes, someone who doesn’t make a purchase at first but later comes back to purchase, so long as it is re-visited on the same browser.

How to Participate in the Affiliate Program

Participating in the Coursera affiliate program isn’t difficult and you don’t have to pay to join. They accept users from all walks of life as long as they are able to meet their criteria. Thinking of joining the Coursera affiliate program? Just follow these simple instructions:

  1. First, go to the Coursera affiliate portal and register as an affiliate marketer.
  2. Next, you fill all the required fields and submit.
  3. You need to create an account with Linkshare if you don’t have one, but if you do, then login and apply as an affiliate marketer
  4. Your application would be reviewed and they would let you know if you have been accepted into the program via email or not.
  5. If your application is subsequently approved, you can start promoting your affiliate link to start earning income.

Is Coursera a Scam?

If you are like me, then you must have definitely asked if Coursera is a scam? I asked that same question and did a lot of research about them; they are definitely not a scam network; Coursera is a legitimate and trustworthy organization dedicated to improving lives through the impartation of knowledge and a means to earn a cool, legitimate income.

Marketing My Affiliate Link

The first mistake new affiliates make is that they start posting to all the online platforms they’re frequent with once they’ve got their first affiliate link. The social networking sites and social media groups you are frequent with might not be made up of the caliber of people who would want those products.

9 Proven Ways to Promote Your Affiliate Links

They might not be interested in what you offer. So, you will not achieve success through affiliate marketing using this very inefficient method; you need a better means of promotion which I will go into details below:

Create a Quality website with Content Relevant to Your Specialty

Google has a long history of harming webmasters due to the techniques they use in making money, many of which have been blacklisted for years.

These days, to be considered a legit affiliate marketer, you’d need to have a high quality website full of valuable content, and your affiliate links must be clearly marked wherever they appear.

Beyond everything, it means knowing your products, knowing the people who want to buy them, and knowing how to attract those people to buy them. This is the same as in any internet marketing strategy.

Easiest Ways to Set up a Profitable Niche Business

Write and Provide Quality Content

“Content is the King” is a well-known phrase in Search Engine Optimization practices. A lot of your traffic as an affiliate marketer will come through organic search traffic, if your site is focused enough, you have a high level of quality, and have avoided black hat techniques, then you are doing things the right way and should not fear, On the contrary, you must celebrate.

To win your ranking, or at least make the ranking easier, you must write and keep a well-updated blog. You can do this by purchasing content from freelance writers or writing yourself, as long as the quality of that content is at least above average. Duplicate or copied content cannot be ranked, spun content cannot go viral and low quality content should be avoided.

It’s necessary to publish consistently; 4-5 times a week should be enough. This is to show that your site is alive and active. You can publish more frequently if you are focusing a large amount of energy on your site, or you can keep this frequency low if you are attending to several blogs with different niches.

15 Amazing Benefits of Content Marketing to Your Business

Google PPC

Google PPC Advertising through AdWords allows you to access its mass deployment network. Write the ads that point to your site, but not directly to your affiliate links. Google doesn’t like direct affiliate ad serving.

You must write and test different ads for different keywords, study the results, optimize and build your advertising schemes. Try to avoid dumping unnecessary keywords, but don’t be afraid to explore the various options. Who knows, all of a sudden, you could get a chicken that lays golden eggs.

Facebook PPC

The Facebook PPC is the social counterpart for Google ads. Through Facebook, you can drive in an incredible amount of targeted traffic. What’s more, you can study the demographics and interests of users to have a deeper knowledge of how your ideal audience behaves.

You can use this information in a number of ways, some of which can be very beneficial. You have to try different options, and by surfing the internet, you can find multiple ways to save money in your Facebook Ads campaigns. Start with a little budget, keep trying. No one has said it is easy but your effort will bring you the desired rewards.

Includes Testimonials

Every time you manage to sell affiliate products, send a follow-up message within a few days to the people who made the purchase, and ask them about their experiences. If they are glowing with praise, ask them if you can use their testimony on your site to help educate others about the benefits of the products you sell.

Of course, you can also make your own testimonials. The problem is that you might be surprised at how difficult it is to convince people that a false testimony is real. It is a common practice although unethical. In case you fail to get real testimonies, it is your free will to use it; sometimes it is the only option. I would not criticize you if you do, in the beginning these tricks are worth it.

Write Product Guides or Reviews

Unless all you are selling are eBooks, you may find some ways to create a tutorial on the use of the products you sell. Even if it is as simple as using a dietary supplement in conjunction with a diet and exercises, you can write diet guides and exercise plans.

You can always find supplementary material to write that which will serve as an evergreen guide to attract people who were not even initially interested in buying, but who can be convinced that they will want to buy later?

Write Supplementary Material

This is the flip side of the evergreen guides. When a site is running, you need to keep its content fully focused on the topic at hand. Fortunately, almost any topic has enough depth to develop it. You can cover everything from controversies of the past, stories of product or ingredient development, the technology behind how everything works, in short, the sky’s the limit. Instead of expanding your content base, what you are digging deep to cover all possible angles.

Promote in the Industry communities

Your product is part of an industry, and the industry has online communities. There are blogs, forums, websites, LinkedIn groups, Facebook pages and Twitter accounts dedicated to that industry.

Promoting your Content through Different Online Media

You can identify those communities and participate in their discussions. If they allow it, publish your link or your signature on your profile and from time to time, join in the debates whenever possible. In general, try posting links to blog posts instead of your affiliate links; it’s better you look more like a collaborator than being a seller.

Use the Social Media Networks

You just have to use media as an affiliate marketer. Even if you are just promoting a specific product, you can find benefits when using social media networks like: Facebook, Twitter, Instagram, and Pinterest. Facebook, in particular, is essential because of the audience it handles. Use a fan page and PPC campaigns to attract more people.

Complete Guide to Getting More Traffic to Your Blog through Social Networks

Use BuySellAds

BuySellAds, in this case, is a substitute for AdSense. You just buy advertising space on related sites and channel the traffic to your website. It is an excellent alternative that you can exploit very well.

Build a Mailing List

Google does not monitor or control email communications. That is a great reason why an email list is perfect for your marketing strategies. You can also use a mailing list for more promotions, returning customers, Facebook growth and a dozen of multiple reasons.

Top 21 Benefits of Email Marketing

Write Promotional eBooks

The fact that you are selling an affiliate product does not mean that you cannot sell a product of your own. Writing eBooks and selling them is easy; just expand on the content you are already writing for your blog.

See How to Write, Publish and Sell an eBook for Profit Here

You can also develop and translate in electronic books some knowledge that you have and can be useful for a specific audience. This way of making money is very good since you do not depend on anyone else; it is like the next step after becoming an affiliate. You can sell it directly and/or have hundreds of affiliates working for you.

Start Video Marketing Campaigns

Video campaign is currently underestimated among affiliate marketers. It is easy and fast to produce a basic video and upload it; then optimize to the main video hosts such as YouTube, Facebook, Vimeo and so on. Urge users to watch your videos, which force them to investigate your products, and take them to your blogs to sell them through your landing pages and support through your website.

18 Tips on How to Get Free YouTube Views

Working together, the site becomes a conversion machine. The potential of video marketing really is unlimited and every day it is becoming more popular among marketers.


I believe the Coursera affiliate program is a good program to make money with as an affiliate marketer and knowing how to promote your affiliate link to a large audience is a plus. I hope this article will help you take an informed decision!

Would you be interested in setting up a profit ready website that will earn you hundreds of dollars daily, weekly and monthly? Learn more here about how you can achieve this in no distant time

12 thoughts on “Coursera Affiliate Program Review”

    • Hello there Rajan, and thanks for stopping by. Coursera has many courses to promote, so it all depends on which courses you are affiliated with. I am pretty sure you just go to your affiliate dashboard in the payment section and select your desired payout method. With most affiliate programs you have to make sure your payout method is updated. I hope this helps and please feel free to reach out to me if you have any other questions.

  1. Hi there,

    I have heard about the Coursera program before, and it looks like a good affiliate marketing site. I am going to have a look at it. You also shared great tips here. PPC ads are still new to me, but I would like to get started with that soon. I am not sure about Facebook ads, because I think that you really need to learn how to set up a good and effectice Facebook ad campaign, right? Many people tell me that facebook ads are hard and that you should only invest in them if you know what you’re doing … 

    I started on Youtube a few months ago, and it is still new to me. I am having fun with it and get some interaction. I am going to check out your article about 18 tips to get free YouTube reviews.

    • Most welcome, Christine! When it comes to earning great affiliate commissions, Coursera is promising. If you have got some Facebook Ad marketing experience, it’s going to be handy for someone like you. PPC Advertising might not be the right choice for you at the moment, because it’s expensive for a newbie like you. If you need help getting started with Coursera Affiliate Program, don’t hesitate to let me know.

  2. I had no idea Coursera offered an affiliate program! Seems to have a lot of benefits from what I’m reading here. I think I will definitely consider it in the future as my website grows and I start to promote more affiliate programs on it. I’m always glad to run into website like these where I can find new programs to leverage my own business 

    • Thanks for reaching out again, Misael H! Judging by the fact that people need a standard online learning platform, you can rest assured to get lots of prospects to Coursera through your affiliate website.

  3. Oh, this is very good. I mean there is a big possibility for me to be able to make money from this affiliate program. I love the way that you can explain all about this program because I am new to affiliate marketing and I have been thinking of which program to join. Everyone is looking to start an online course so it poses a possibility to make money for me. The commission is also quite sensible too.

    • That’s so true, Suz, the e-learning industry has become stronger than ever among others and it’s been a highly rewarding industry where you can subscribe as a learner or an as affiliate. If you are a novice to affiliate marketing, you can still earn greatly by promoting Coursera on your blog. 

  4. Hello there, I have heard lots about Coursera and have seen a couple of people who are taking online courses from it and that does show how good it so I really trust the affiliate program they propose and i believe it will be good and anyone who gets involved would be making some money from it. Cheers

    • Yeah, Justin, Coursera is a prominent e-learning platform where students and lecturers from all parts of the world meet and interact. It also has a high-paying affiliate program that allows you to earn recurring commissions on a monthly basis. If you have a blog that has been generating traffic, do not hesitate to utilize this revenue opportunity.

  5. Hi,

    This is the first time I’m hearing this topic, it is good to know that Coursera is a platform for e-learning designed to sell courses online, it is mostly for students and professional and any other person that desire to learn knowledge, they have different affiliate program, is a means of earning income online.

    Thank you.


    • Hey Aluko, thanks for your comment on my Coursera affiliate program review! Yeah, it’s truly an e-learning platform meant for students from all parts of the world and professionals who are lecturers in their respective universities, but you can earn great commissions as an affiliate promoting its program through your own site. 


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