A Detailed Review of Income School Project 24

By | September 12, 2020

Many young people are out there, who want to start an online business, but they do not know where or how to get started. Some have even taken steps to start and are now at a point where it appears that there is no way forward in making money online. If you happen to fall into this category of people, you are in the right place to find the needed solution to making money online through this review of Income school project 24.

What Is Income School Project 24?

Income school project 24 is one of the training programs offered by Income School. Income school was founded by two online entrepreneurs, Ricky Kesler and Jim Harmer. The main objectives of the training is to help individuals with earning income online through blogging, creating passive niche sites, or creating an authority site.

The name, project 24 emanated from the idea that you should give yourself 24 months to see your niche website yield results. This sounds cool, as it gives you a target period of time to expect results. It may even take less or more than the set 24 months to see your niche website give you the expected result. One thing apparent is, you will get the result.

About The Creators

Ricky and Jim are two friends from high school that decided to join forces together to support others in developing their websites. Ricky and Jim will not only show you their sites that are successful, but they will also show you their sites that are not yet successful. This is a trait that other experts lack.

Rick and Jim have made millions of dollars from their sites. They have been into this over the years, and do have the experience of what works and what doesn’t work. With this experience, they are ready to show you what you need to do and what you need not do to avoid costly mistakes. This will save you time and other resources.

Is Income school Project 24 worth the Money?

To have access to what Rick and Jim offer, you pay a one-time membership fee of $499 dollar the first year. In subsequent years, you pay $199. Considering this amount, it may be expensive.

Giving it a second thought, it is not expensive if you consider that you will be working efficiently in getting your site ranked on search engines each time you write a post for your blog. Is this not better than paying little for what will not work at all?

We should take note that the initial price was lower ($349) in the year 2018. And according to the authors, the price will continue to rise as long as the course does not stop to improve.

The good part is that once you buy the course, you do not need to worry about the increment in the initial price. All you have to pay is the membership maintenance fee of $199 per subsequent year.
It is therefore advisable that you purchase the course now that the price is still $499. Purchasing it now saves you from the threat of increment in the initial price.

Here is why you would be convinced of purchasing project 24:

  • Valuable and High-Quality Content: The site is user-friendly and navigable. The videos and audios are of high quality.
  • Straight Forward Educators: Unlike other affiliate marketing educators, Ricky and Jim are good and perhaps the best at what they do. They make sure that their students succeed. They offer helping hands in response to their students’ feedback.
  • Easy-To-Use Course: You do not need prior knowledge of affiliate marketing to be able to go through the Project 24 course. The course is formulated in a manner that is suitable for both beginners and skilled learners to use.
  • Frequent Update: Rick and Jim will not relent in updating their course. Whenever they discover a new trick that works, they do not hesitate to update it in their course. They also have a forum where their students come together to share knowledge and experience.

Course Content of Project 24

Below is what you stand to learn as a student of Project 24

1. 60 Steps to a Successful Website

This is the first and most important course in Project 24. This contains the necessary 60 steps that will walk you through the process of creating a website, content creation, website promotion, and SEO.

This first course is divided into the following primary topics

  • Everything you must learn about Search Engine Optimization
  • All you need to know in selecting a good niche site
  • Everything you need to know in setting up a WordPress site
  • Skills for keyword research
  • How to craft articles that bring in traffic
  • And so many other primary topics

To a first-time viewer, these topics may appear simple, but in detail, the course is huge. And even at this, the course is easy to understand and follow.

There is a weakness to this course, which is, it does not encompass any trait of Google Analytics, which stands to be a vital element of search engine optimization.

2. Search Analysis

This is aimed at educating you on useful tricks you can take to discover good topics for your articles. This will enable you to find suitable topics for your website content.

This course is categorized into the following topics

  • How you should select keywords
  • How you can generate an effective hit list
  • Brand planning
  • Ideation

3. Choosing a Profitable Niche

It is quite challenging selecting the appropriate niche. To you, you may believe you have a productive niche, but when you take your time going through this course, you’ll discover that what you have in mind is not the best for your site.

This course contains a fifty minutes long video that will tutor and guide you in choosing a good niche for your site. You are also provided with a list of analyzed niches.

Easiest Ways to Set up a Profitable Niche Business


4. No-Nonsense Search Engine Optimization

SEO is the practice of enhancing the visibility of your page on the search engine results pages (SERPs).
This no-nonsense Search Engine Optimization course is formulated in a way that you will never get from other courses that are made available online for free

This fourth course in Project 24 acknowledges that SEO is crucial in building a successful online business. The course thereby provides you with the steps to take in making sure that your site is ranked high in search engine results pages, and in return, brings traffic to your site.
The course shows you SEO that will stand the test of time, minding the changes in Google search algorithm.

8 SEO Practices for Attracting Higher Organic Traffic

5. Website Traffic Snowball

Promoting your site on social media is another step in building a successful online business. This course takes this into consideration by giving guides in promoting your sites on social media. This will limit your chances of wasting your time on social media channels that will not yield you the expected results.

Promoting your Content through Different Online Media

6. E-mail Marketing 101

This course aims at teaching you how to build an e-mail list for your online business.

Top 21 Benefits of Email Marketing

7. Myth-busting

The seventh course in Project 24 focuses on KGR (Keyword Golden Ratio). It shows you everything you need to know about Keyword Golden Ratio and its relevance to online business. From here, you can put it into practice to know if it will work for you.

8. How to Find and Train Writers

Your site content is a vital part of your online business. Posting well-researched and analyzed content will go a long way in turning your online business a success. The question that pops up is, do you always have the time to come up with such content? For most people, the answer is ‘no’. This is where hiring writers comes in.

Many Pros Use This Platform Right Here

The challenge you face in hiring writers is that they will not be able to write the stuff that satisfies what you want to present to your audience. In this regard, you hire and fire many. This will consume your time before you may finally find one that writes in a style you like.
This course relieves you of the stress and waste of hiring writers by showing you where to get writers and how to train them on writing posts of different types.

Resources on how to hire writers will be shared. These resources are the ones that are still working for the tutors.

9. Professional Photography

The ninth course is aimed at teaching you how to take professional and amazing photographs for your website. This course teaches everything you need to know in taking pictures that communicate your thoughts to your target visitors.

10. Website Review

In this course is where instructors review sites created by students of project 24 and give feedback.
From this feedback, you stand to learn from people’s mistakes and experience.

11. How to Improve Your Writing Skills and Speed

The aim of this course is to teach and equip you with strategies for improving your writing skills and speed. The tutors teach you how to write quality and well-analyzed articles for any given topic.

8 Amazing Tips That Will Make You a Better Writer

12. Monetizing Your Site with Ads

Monetizing your site at the initial stage is not advisable. Monetizing it at an early stage puts you on the risk of focusing more on the monetary aspect than on your site content. This course puts this in mind by teaching you how to monetize your site early without taking other necessary aspects for granted.

See How to Monetize Your Blog with Ads in 2020

13. The Success Mindset

This is more of a reminder than a course. It reminds you that success is a product of many factors, such as hard work, focus, and perseverance. The course includes a video of Jim talking at a summit in October of 2018.

New Module: How to Use Pinterest to Drive Traffic to Your Blog

A review of Project 24 written months ago will be different from the one written yesterday. This is due to the frequent update of Project 24 courses. The Pinterest module is a just-added module.

Ultimate Guide to Growing Your Business with Pinterest

They considered this necessary because Pinterest is one of the latest platforms where you can drive in traffic to your site.

This course gives you details of how you can get traffic from Pinterest. This course also contains interviews with different bloggers who have keyed into getting traffic from Pinterest.

Pros of Project 24

1. The authors are successful in what they teach:

Ricky and Jim are transparent by showing their students the steps they take in building their niche websites. With this, they do carry their students along.

2. Strong Training

The teachings at Project 24 are one of the best you will find for building and running a niche or authority website. They do not give you ‘make money quick’ tricks; instead, they show you legit means that really work.

3. Decent Price

Some other authors would have charged more than what they charge at Income School for what they offer with Project 24.

4. Setting

They provide a suitable learning setting for their students. They are always available to attend to their students’ questions, contributing to discussions and many more.

5. Up-to-date content

Things regularly change on the internet. We cannot afford to follow tricks and methods that worked yesterday but are no more relevant to today’s world. This is another thing that Ricky and Jim always have in mind. They make sure they update the course on a regular basis.

Cons of Income School Project 24

1. Not enough focus on using keyword research to get free organic traffic

I get most of my traffic driven to my site through search engines. I do not get involved in paid adverts. This is achieved by focusing on less competitive keywords, around which I base my content.

With this, I do not need to promote my site on any social media. My visitors will do the promotion for me if they find my content useful.

What they do teach at Project 24 is different from this, while this is what makes my site rated high on search engine results pages and drives in traffic to my site.

2. Tools and Infrastructures not provided

When it comes to the technicality of building a site, you are left to work it out yourself, as they do not provide you with the infrastructure to launch a website.

Go Here to See The Best Free Website Builder

3. Free trial or refund not available.

With the huge amount ($499), it would be better if they offer a free trial to their users to have a taste of what project 24 is all about. This will enable users to have prior knowledge of what they want to pay the huge amount for.


While Income School is an online business platform similar to Wealthy Affiliate, no one teaches beyond what Wealthy Affiliate teaches as regards to setting and building up an ideal business website. The training covers from choosing the right niche for your online business through becoming successful in an online business.

If you’re interested in building your own business website that will grow from 0 to hundreds of thousands in dollars monthly, don’t hesitate check out my review about Wealthy Affiliate! You’ll be allowed to host up to 25 customized websites and 25 free websites all with a single premium package, without having to pay for hosting for life.

If you enjoyed reading this review, help spread the word by sharing with friends on social media.

10 thoughts on “A Detailed Review of Income School Project 24

  1. Justin

    Hello Sierra, thanks for the great information you have shared here. Some times I look at my young kid when they say they want to make money from online business and I have to say seeing this I have to say it’s really a great idea to come up with Project 24 and getting younger people to learn about the business at an early stage is really a great idea. Cheers

    1. Sierra Morgan Post author

      Oh, yes, Justin, we should start our kids young! They can easily make money online nowadays. And one of the advantages of Wa is that, as long as one can comprehend the training, anyone of any age can join for free!

  2. Nath

    Thank you so much for sharing here. I really fancy all you have shared here. In all, this income school project 24 can really be the next best thing for us to learn the basics and the condiments that can make the whole difference in the long while concerning marketing. I value all you shared and thank you so much

    1. Sierra Morgan Post author

      Thanks for reaching out, Nath! Income School is one of the most powerful affiliate marketing communities in the entire industry. One advantage of Wealthy Affiliate over Income School is that it is more cost-effective. Thanks again for dropping by!

  3. Bruce

    It is very thoughtful of you to share this article, it is really true that a lot of young people out there are looking for ways to start there own online business but they don’t know how to go about it and this article is gonna serve as a guideline for them. There are lots of online businesses you can invest in . Thanks for this

    1. Sierra Morgan Post author

      Thanks again, Bruce! Appreciate your remarks on my Income School’s honest review! Though I belong to Wealthy Affiliate, Income School is just a similar affiliate marketing community that offers certification courses in modules and bills its members on a yearly basis. Thanks for reading, stop by anytime!

  4. Oliveir

    The big problem in this business is that everything is available and at your fingertips. Unfortunately there are a lot of those who supposedly want to advise young people on how to start an online business and that’s where the problem comes in, a path that leads nowhere. Then many often give up.

    Project 24 is a great alternative for all those who do not know what and where to go next. Definitely if I ever stop in this business I will dedicate time to this project.

    1. Sierra Morgan Post author

      Hey Oliveir, thanks for reaching out! Income School is a powerful affiliate marketing community just like Wealthy Affiliate and provides intensive training for its members (both text-based and video-based). Members pay yearly and opt out whenever they want. Thanks for stopping by and leaving a comment! Drop by anytime.

  5. Josephine Crawford

    You really got me on this article.  I was reading and wondering if I needed to introduce this person to Wealthy Affiliate.  When I saw the price and the bit you wrote about social media, I was waiting to see where this would end.  

    Like you, I am not big with social media.  I however started spending some more time writing and looking at my website through SEO lenses and I am seeing the difference.  The point is, I am agreeing with you that keywords are important, and in many cases, they will give us the boost we need.  Thanks for this review, now I need to check out your Wealthy Affiliate review.

    1. Sierra Morgan Post author

      Thanks a lot, Josephine! Glad you read my Income School Project 24’s review! If you carefully studied the review, you would find that this affiliate marketing platform has similar features with Wealthy Affiliate. And they are both based in Canada. One advantage Wealthy Affiliate has over the other platform is that you can subscribe monthly on WA while you are required to pay yearly on the other Platform. Appreciate you dropping by, stop by anytime!


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